Tech support and job scams increase with 159M+ hits in 2024, preying on users across social platforms.SAN JOSE, Calif., April 24, 2025 (GLOBE NEWSWIRE) -- Zscaler, Inc.(NASDAQ: ZS), the leader in cloud security, today published its Zscaler ThreatLabz 2025 Phishing Report, analyzing over two billion blocked phishing attempts between January and December 2024 captured by the Zscaler Zero Trust Exchange™, the world’s largest cloud security platform.
Our research reinforces the importance of adopting a proactive, multi-layered approach—combining robust zero trust architecture with advanced AI-driven phishing prevention—to effectively combat the rapidly evolving threat landscape.” Emerging markets see a surge in phishing activityWhile phishing dropped overall by 20% globally and by nearly 32% in the U.S., due in part to rising email authentication standards, attackers transitioned just as fast, launching more attacks on emerging markets like Brazil, Hong Kong, and the Netherlands, often where digital adoption outpaces security investment.
Zscaler’s 2025 Phishing Report reveals cybercriminals are exploiting AI to launch precise attacks, underscoring the need for Zero Trust + AI powered defensesKey Findings: Global phishing is down 20%, but attackers are striking deeper, not wider—targeting IT, HR, finance, and payroll teams with high-impact campaigns.
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